Tuesday 22nd January 2019,
THD Kicks

Reebok

Reebok x Vetements FW19

Reebok x Vetements FW19

New Reebok footwear and accessory designs debuted on the runway at the Paris Fashion Week during the VETEMENTS FW19 presentation. The footwear collection paid homage to Reebok’s heritage PREMIER RUNNING premise, a hyper-focused and award winning performance running line that reigned from 2003-2011. The resulting silhouette takes strong aesthetic cues from the Premier Era of [...]

January 21, 2019 Anouschka Enright Reebok 0

Reebok Celebrates The Rebels of Today with All New Aztrek Colorways

Reebok Celebrates The Rebels of Today with All New Aztrek Colorways

Reebok Classic is kicking off the season with the launch of its Newest Aztrek colorways and complimentary electric blue tracksuit, bringing to life the street style and creative culture of the 90s. This trailblazing launch inspires individuals to rebel against the mainstream and embrace their differences as sources of creativity. Originally designed in 1993, the [...]

January 15, 2019 Anouschka Enright Reebok 0

Reebok Debuts Two New Sneakers, Hosts Surprise Guest Appearances at ComplexCon – Day 2

Reebok Debuts Two New Sneakers, Hosts Surprise Guest Appearances at ComplexCon – Day 2

After Saturday’s highly anticipated drop of the Aztrek R58 as part of the brand’s debut capsule collection, Reebok has now unveiled the final two sneakers in the series: Futsal Fusion R58 and Sole Fury Floatride R58. A concept fueled by the same attitude and grit of the brand’s co-founders – two defiant brothers who left [...]

November 6, 2018 Anouschka Enright Reebok 0

FILA Signs Endorsement Deal with German Silva

FILA Signs Endorsement Deal with German Silva

FILA announced that it has partnered with German Silva as a brand ambassador. After welcoming back Bjorn Borg and Grant Hill this year, Silva is the latest legend to rejoin the FILA family. FILA has a history of epic and unforgettable moments in sport, supporting individuals marked by their passion and performance. Silva achieved back-to-back [...]

November 5, 2018 Anouschka Enright Reebok 0

Reebok and Allen Iverson Introduce: Iverson Legacy

Reebok and Allen Iverson Introduce: Iverson Legacy

Today, Reebok, in partnership with icon Allen Iverson, unveils their long-awaited follow-up to the Answer XIV entitled Iverson Legacy. Featuring an entirely new design, the sneaker is the first collaboration between the two in four years, and pays tribute to the basketball star’s life and career. Championing his legacy both on and off the courts, [...]

October 30, 2018 Anouschka Enright Reebok 0

Reebok Classic Enlists Shaq & Jay Versace for ‘90s-Inspired Style Tour

Reebok Classic Enlists Shaq & Jay Versace for ‘90s-Inspired Style Tour

Reebok Classic has released a short new film that sees the legendary Shaquille O’Neal take Reebok partner Jay Versace on the ultimate tour of his Florida home to celebrate the re-release of the 90s original, the Aztrek. In the film, the OG brand partner and Jay kick things off in Shaq’s ‘Accolade Room,’ where the [...]

October 29, 2018 Anouschka Enright Reebok 0

Reebok Launches #SplitFrom Featuring Marcus Hyde, Jaleel Weaver, DISCWOMAN and more!

Reebok Launches #SplitFrom Featuring Marcus Hyde, Jaleel Weaver, DISCWOMAN and more!

In continued anticipation of the launch of the new Sole Fury silhouette, Reebok announced the new #SplitFrom campaign. Sole Fury and the #SplitFrom campaign is inspired by the creation of “Split Cushioning,” an innovation developed in the 90’s that radically split from conventional design by removing a piece of a shoe’s midsole. It was a [...]

October 12, 2018 Anouschka Enright Reebok 0

Reebok x Bronze 56k Club C 85 Collaboration is Here!

Reebok x Bronze 56k Club C 85 Collaboration is Here!

The Reebok x Bronze 56k Club C 85 collaboration is dropping today! Founded in 2012 by Peter Sidlauskas and Patrick Murray, Bronze 56k is a post-modern success story. As their lo-fi videos brought notoriety and internet fame to the skate crew from Queens, New York, the subversive nature of their telegenic presence added to a [...]

October 5, 2018 Anouschka Enright Reebok 0

Lil Yachty Introduces New Reebok Aztrek Colorway

Lil Yachty Introduces New Reebok Aztrek Colorway

Reebok Classic and brand partner Lil Yachty announced the latest colorway of the Aztrek: Reebok’s futuristic, off-road runner first introduced in ’93. Crossing artistic boundaries and blending genres, Lil Yachty has changed the face of hip-hop. Throughout his career he has always sought a different path and carved out his own creative space, shaking off [...]

October 5, 2018 Anouschka Enright Reebok 0

Reebok Launches 90s Inspired Campaign, The Aztrek: 90’s Re-Run

Reebok Launches 90s Inspired Campaign, The Aztrek: 90’s Re-Run

Today Reebok is launching a brand new, 90s inspired campaign around the re-launch of the Aztrek. Entitled, “Aztrek: 90’s Re-Run” the campaign partners with six 90s raised tastemakers on a series of stills and videos that highlight their individual style and independent nature, as well as on five, rare vintage clothing capsule collections that will [...]

October 2, 2018 Anouschka Enright Reebok 0