Reebok

After months of teasing on social media, Kanghyuk and Reebok unveiled their limited run sneaker “SRS Sole Fury.” The collaboration marks the final installment in Reebok’s “Advanced Concepts” SS19 celebration of the Sole Fury and its corresponding #SplitFrom campaign, where the brand tapped some of the world’s most renowned craft oriented designers to create exclusive, [...]

In honor of Pride Month this June, Reebok is introducing its limited edition ‘Pride Pack’, bringing vibrant updates to the iconic Club C, Classic Leather and Freestyle Hi silhouettes. Known for transcending generations, genres and subcultures, Reebok Classic has always celebrated a democratic heritage and inclusivity, continually pushing boundaries and redefining norms. As a result, [...]

Forty years after Alien (1979) introduced Earth to the mother of all sci-fi nightmares, Reebok is rewinding the story back to the 1970s for an upgraded unisex prototype edition of the iconic ‘Alien Stomper’ sneaker boots. Originally appearing in Aliens (1986) as the signature ass-kicking footwear of franchise hero Ellen Ripley, the new 40th Anniversary [...]

Reebok Classic and Married to the Mob (MTTM), the NYC-based streetwear brand dedicated to empowering the modern woman, have introduced the 3:AM Reebok x Married to the Mob Collection. As a holy hour of creativity, 3:AM gives dedicated artists a moment of quiet reflection, as they tirelessly work to generate ground-breaking ideas and designs. Celebrating [...]

In support of Reebok’s Alter the Icons SS19 campaign, Reebok Classic continues its legacy of saluting those who defy expectations with the release of a new short film starring Atlanta rapper, Childish Major. The short film brings the viewer inside the artist’s hometown of Atlanta through docu-style shots and Childish Major’s candid narration. In the [...]

“At the time, some people thought the Instapump Fury OG was an affront to everything that running and performance was about, because it was that different. And to this day, you either get it or you don’t. No apologies. No compromise.” – Steven Smith We admit it: in 1994, the Instapump wasn’t for everybody. A [...]

Reebok Classic is excited to share the Instapump Fury Prototype, a nod to the original hype sneaker, the Instapump Fury OG. Created by Reebok’s specialist team: the Reebok Advanced Concepts (RAC), a division dedicated to pushing the limits of design in pursuit of innovation, the Instapump Fury debuted in 1994 and its bold, tech-infused construction [...]

Reebok and Victoria Beckham are releasing an all-new sneaker to add to their highly-coveted Spring 19 collection, the Victoria Beckham Bolton Sock Lo. A first-of-its-kind silhouette, the Bolton Sock Lo is an inspired remake of Reebok’s ‘90s Bolton running design, featuring a supportive knit upper, textured overlays, and reflective details—all in the iconic collection color [...]

Made for everyone, for everywhere and for every day. Reebok Classic’s original silhouettes are icons. United by their simple white aesthetic, Reebok Classic sneakers transform to reflect the everyday style ambitions of those who wear them. In 2019 Reebok is celebrating the silhouettes that have defined sneaker culture for decades: the Club C, Classic Leather [...]

Brooklyn-based Adsum and the globally iconic shoe brand, Reebok, have collaborated on an early 90s performance running model, the Reebok Pyro. Taking Christian Tresser’s visionary shoe design and adding elements of high quality craftsmanship, Adsum has reinterpreted the SS19 Pyro through the lens of their seasonal direction of high performance sailing. Adsum stayed true to [...]