Tuesday 21st November 2017,
THD Kicks

Under Armour Creates First 3D Printed Shoe

Under Armour Creates First 3D Printed Shoe

UA Architech 3D Printed Performance Shoe

Today, the Brand introduced its first-ever 3D printed performance trainer, the UA Architech. The UA Architech is a 360-degree performance training shoe that features a functional 3D printed midsole and 3D ClutchFit auxetic upper design that creates a “super-hybrid” trainer. This performance trainer provides athletes with the ultimate stability and cushioning to take on the most intense workouts.

The UA Architech is the solution to a challenge. How can we provide a training shoe that supports athletes through a variety of exercises and workouts in the gym without having to change their shoes? The answer was the result of a two-year research and development process where the UA Innovation Team studied geometric shapes, materials, and structures to create a unique yet functional midsole design. The final structure, consisting of an interlaced lattice design, can only be created through a proprietary 3D printing process.

The innovative 3D printed midsole was combined with a flow-molded 3D ClutchFit auxetic upper to provide athletes with a shoe that not only gives a locked-in, supportive feel, but also flexes and moves with the foot to provide a Zero Distractions experience. Add in the Brand’s unparalleled Charged Cushioning underfoot for responsiveness and comfort, and a thin rubber outsole for traction and you have Under Armour’s most elite performance trainer, the UA Architech.

The best part… the UA Architech will be available as a limited edition offering to consumers on March 18 on UA.com and Under Armour’s Baltimore Brand House location. The shoe, which will retail for $299.99, will be the first 3D printed performance trainer available to consumers. Printed in Baltimore at Under Armour’s state-of-the-art Innovation Lab, 96 pairs—a nod to the year UA was founded, 1996— will be available to consumers.

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