The Under Armour Curry Lux Low is quite innovative to the UA brand. Taking cues from other brands like Nike, Under Armour decided to make their shoes more versatile.
Very simple in its design, the Curry Lux Low in tan features a full suede upper. Under Armour and Stephen Curry branding are seen on the ankle, heel, and tongue. Finally, the shoe features waxed laces and gold aglets to complete the luxury look of this sneaker.
You can purchase the Under Armour Curry Lux Low in tan on Friday, August 5th at CNCPTS in New York. A wider release will take place on August 6th. The retail price has been set at $140. The Curry Lux High in white, and black will also release on the same day.
Steph Curry’s shoes are extremely popular on the court, but not so much off it. Traditionally, UA’s only focus was to make performance gear. By making a lifestyle shoe, the Curry can become like the LeBron, and Jordan. Do you like the concept of a lifestyle Curry? It seems like a good idea to grow the brand. Would you rather have the basketball shoe since that’s what he is known for, or do you prefer the opposite? Who says he can’t do both?