Crowds of excited fans packed into the Sneaker Politics store to see an exclusive performance by NOLA’s own Juvenile and Mannie Fresh. Taking the stage in the new Sneaker Politics store among a sea of cameras, Juvenile and Mannie Fresh razzed on their DJ and performed some of their biggest hits like “Back That Azz Up” to a crowd of fans who rapped along.
Juvenile and Mannie Fresh helped launch the new Reebok Classic x Sneaker Politics x Humidity Workout Lo Clean, a collaboration between Reebok Classic, Sneaker Politics and local skate purveyor Humidity Skate Shop. The Workout sneaker has a special history in New Orleans. Mannie Fresh and Juvenile were big fans of the style coming up, nicknaming it the “solja,” which inspired Reebok to bring down custom Workouts in 1999 for Juvenile’s music video for “I Got That Fire,” creating a legion of fans in the Big Easy for this particular style..
The new Reebok Classic x Sneaker Politics x Humidity Workout Lo Clean pays homage to this history with its unique design. The white upper is made of crackled white leather to show the “age” of a Classic, with camo stripe piping, a camo liner and gold logos. The flame printed insoles also refer to this golden era of late 90s rap, inspired by fire imagery on album covers at that time.
The Reebok Classic x Sneaker Politics x Humidity Workout Lo Clean retails for $110 and is now available for sale in Kids and Men’s sizes.
