Today, Reebok has announced their latest partnership with DC-based MAJOR for a street-smart camouflaged collaboration to produce the ‘Street Fitness’ Ex-O-Fit.
Combining combat chic with athletic aesthetics, the MAJOR x Reebok Ex-O-Fit combines the resilient spirit of MAJOR and their love of gritty, 90s hip hop style and serves as a visual reminder of the original Ex-O-Fit, launched in 1983. They have reminded us all that fitness is essential!
The MAJOR x Reebok Ex-O-Fit ‘Street Fitness’ will be released on June 24 at MAJOR, and will retail for $110. Beginning June 30, they will be available at Reebok retailers worldwide.
