Tuesday 21st November 2017,
THD Kicks

FILA

FILA and Premium Goods Strike Gold with the Original Tennis

FILA and Premium Goods Strike Gold with the Original Tennis

FILA and Brooklyn based boutique Premium Goods are coming together for a golden Original Tennis. Premium Goods first opened their doors in Brooklyn back in 2002, followed by a space in Houston in 2004. To kick off their 15 year anniversary in 2017, they linked with FILA for a nod back to the borough that [...]

December 19, 2016 Anouschka Enright FILA 0

FILA Bubbles “OG” Receives a General Release for Holiday 2016

FILA Bubbles “OG” Receives a General Release for Holiday 2016

Back in 2015 FILA brought the Bubbles back out of the vault, for the first time in nearly two decades. The model was easily the most requested by consumers and devoted fans of the brand. While the silhouette was an instant success that year, the OG release, which is considered to be a very rare [...]

December 14, 2016 Anouschka Enright FILA 0

FILA Partners with Mountain Dew’s Green Label Exclusives

FILA Partners with Mountain Dew’s Green Label Exclusives

In the 90’s FILA footwear found its way to the NBA hardwood with iconic silhouettes on the feet of the world’s top athletes. FILA’s on court presence would trickle down to playgrounds and street corners worldwide. The M-Squad style was one model that was originally designed for the playground and then made its way to [...]

December 7, 2016 Anouschka Enright FILA 0

The FILA 95 Returns for Foot Locker’s Week of Greatness

The FILA 95 Returns for Foot Locker’s Week of Greatness

This Holiday Season Revisit a True Classic, the FILA 95. Widely regarded as one of the best debut signature models of all time, the FILA 95 captured a moment in time. During this time Hip-Hop was booming as a culture and the NBA was in search of its heir apparent. Enter the 95, a shoe [...]

November 23, 2016 Anouschka Enright FILA 0

FILA Puts A Premium Spin On Two Classic Silhouettes

FILA Puts A Premium Spin On Two Classic Silhouettes

The Original Tennis and Original Fitness have been staple silhouettes of FILA. The two styles have transcended decades and remain sought after by consumers. Very few brands have hero/classic silhouettes that date back as far as 1983, when the Original Tennis put FILA on the map. Back in May, FILA North America debuted an updated [...]

August 5, 2016 Anouschka Enright FILA 0

FILA and Alumni Create a Beef Patty Inspired Sneaker

FILA and Alumni Create a Beef Patty Inspired Sneaker

FILA and New York based retailer, Alumni, have cooked up a collaboration that will take care of your post-4th of July appetite. The choice of the Overpass runner silhouette was carefully chosen by both patties involved… Wait we meant “parties,” we’re getting ahead of ourselves here. Though it’s found in most pizzerias and bodegas across [...]

July 5, 2016 Anouschka Enright FILA 0

FILA Teams Up With Nas and Sony Pictures For Ghostbusters Collection

FILA Teams Up With Nas and Sony Pictures For Ghostbusters Collection

In anticipation of the nationwide release of Ghostbusters, one of the most highly anticipated movies of the summer, Sony Pictures Consumer Marketing is collaborating with Nas, the Hip-Hop icon, and entrepreneur, for Nas x Ghostbusters, a new Ghostbusters fashion collection. Inspired by the classic film, Nas, one of the world’s biggest Ghostbusters fans, has curated [...]

June 7, 2016 Anouschka Enright FILA 0

FILA Lights Up The Month of May with The Luminous Pack

FILA Lights Up The Month of May with The Luminous Pack

(New York) — FILA continues to update its classic silhouettes from the 80’s and 90’s to fit with today’s consumer. Earlier this month FILA updated the 1993 classic Overpass runner and in months prior there was an update of finer leathers present in FILA’s reissued core classics. May 6th, FILA drops its long awaited Luminous [...]

April 28, 2016 admin FILA 0

FILA and Sweet Chick Create A Delicious Double Take On The Cage

FILA and Sweet Chick Create A Delicious Double Take On The Cage

FILA and Sweet Chick partner for a unique and fun spin on the Cage basketball retro. The collaboration will feature two iterations of the basketball silhouette, which align with the restaurants’ chicken and waffles signature dish. New York born and bred restauranteur John Seymour has had a love/addiction for sneakers all his life. John has [...]

April 5, 2016 admin FILA, Industry News 0

FILA Temperature Pack Features The Overpass 2.0 and the T-1 Mid

FILA Temperature Pack Features The Overpass 2.0 and the T-1 Mid

Once the calendar enters the month of April it’s presumed that warmer weather is in fact just around the corner. Temperatures continue to climb and Spring-wear replaces winter wardrobe. FILA had a brand new release on April 1st dubbed the FILA Temperature Pack. This release features two outstanding renditions of classic tennis and running silhouettes. [...]

April 4, 2016 admin FILA 0