Today, Under Armour announces a partnership with FOX Sports to televise the inaugural Under Armour Reunion doubleheader at Madison Square Garden on FS1.
Under Armour Reunion will feature four members of the Under Armour collegiate basketball roster, Auburn vs. Boston College and Seton Hall vs. South Carolina.
“We are thrilled to work with Under Armour to present the inaugural Under Armour Reunion basketball doubleheader,” said Larry Jones, FOX Sports Executive Vice President, Business. “Under Armour is one of the most exciting brands in sports, and we look forward to teaming up with them to add these games, featuring four top-tier programs, to our already exceptional college basketball schedule.”
“FOX Sports and Under Armour have the shared vision of amplifying and supporting collegiate athletics and we look forward to showcasing these great basketball match-ups at the historic Madison Square Garden this December,” said Nick Carparelli, Senior Director, Collegiate Sports, Under Armour.
A nationwide spotlight will be cast each December moving forward on select teams for head-to- head competition during the Under Armour “Reunion” at the iconic Garden.
“Coming together with Madison Square Garden for the first time as an official partner of college basketball gives us such pride as we continue to elevate our brand presence in the sport,” said Nick Carparelli, senior director, college sports, Under Armour. “We’re thrilled to be part of delivering all of the upcoming collegiate basketball action at The Garden, and look forward to building a long-standing showcase platform with the ‘Reunion’ for the players, teams and fans alike. ”
The UA Reunion doubleheader will take place on Monday, December 12th.
