Under Armour and award-winning photographer, Devin Allen, present the first lookbook for UA Sportstyle’s new pinnacle sneaker, the UA Forge 96.
The collection highlights the Forge 96 by capturing Under Armour and Allen’s shared history of fighting their way to success from humble Baltimore roots through an entrepreneurial drive and DIY spirit.
“The UA Forge 96 represents Under Armour’s beginnings; a story of family, hustle and leadership. You can find these influences in our city of Baltimore, and we wanted to embrace this by tapping into the local art scene for the shoot,” explains Allen.
Check out Under Armour for a peak at the lookbook photos and video.